That’s the moniker we’ve given to the area of our collective brain that deals with all things sustainable – from managing the personal and professional needs of our team members to leading a profitable business to protecting the health of the planet. As we see it, these are the foundations of running a business that is sustainable in every sense of the word. The inherent challenge, of course, lies in achieving an equitable balance between these three ideals.
This website is dedicated to exploring the many issues – big and small – that occupy this space.
Because of the way we run our business and our deep heritage in business-to-business communications, we’re in an ideal position to play a strong leadership role in this area. As a start, we hope our web presence will encourage people in the business community with similar interests to share their comments and opinion.
The content featured on this site comes from the sticky fingers of those who work at WellmarkPerspexa (who always have an opinion to share!) and from our wider circle of business associates (whose expertise we support and admire).
But we aren’t so arrogant as to think we have all the answers. The direction and impetus of this website are guided by an advisory board, the eminent members of which you can read about by clicking on the link below.
When you get tired of hearing what we have to say, make your way to the comments box and tell us what you think.